The Magic of Local Social

So for some time my girlfriend has moaned (that could cost me) about how much time I spend tweeting, checking in etc and I've always said, well its part of my job (which it isn't really but its the best reason I could think of). Though over the last few months she has become hooked, and I'm pretty sure is checkin into places on foursquare as we approach them, just to gain more points than me. Last night showed the power of social in helping local business and hense the title "The Magic of Local Social".

I'm known for enjoying a beer or two, and will never say no to a large slab of red meat so 64th & Social on Clapham High Street is one of my favourite places to eat and drink. Do go and check it out (and check in), the steaks are amazing and the cocktails are a little too easy to knock back.

So last night we went for our usual dose of steak at 64th, and as always I checked in (and stole the mayorship back of the girlfriend!) and tweeted that I was looking forward to my steak. Straight away some one at 64th tweeted back offering me a free cocktail if I came to the bar, result.

What is such a simple act, made me feel rewarded for my loyalty to the bar, and probably cost next to nothing to do. Not to mention the amount of people I've told today, and the amount of tweets I tweeted in my cocktail state last night. I even got a 64th Black Card last night (drink discounts!) which I'm pretty sure will get heavily used in the near future.

But when will 64th create a foursquare special for me? Just incase they read this, heres a hint:

• Foursquare

Claiming your venue or foursquare

Create a special for your foursquare users

• Facebook

 Creating a deal with facebook places

• Google Places

Or if your looking for more traffic from search, try using Google Places

All this talk of steak has made me hungry... see you next week 64th!